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What Home & Local Services Does For You
We understand your business and are experts at growing it
We know your business is driven by customer demand and available technicians therefore your marketing shouldn’t be static it NEEDS to scale with your daily business goals. We use proven SEM/SEO/LSA strategies to increase your online visibility within your service area. We focus on Customer eyes not generic traffic.
You have 100% control over your marketing message
Your needs are dynamic and your advertising partner needs to be just as dynamic and able to adapt to your changing daily needs. Our software gives you the ability to interact directly with your website, SEO, and Paid Search marketing messages based on your current capacity by trade An Industry First!
Give you competitive advantage through disruptive, patented technology
Meet the CPOP/MPOP the Home Service Industry’s first PAAS (platform as a service). Our technology gives you the ability to change offers, pricing, and compelling messaging throughout your digital through our Callboard interface.
Why Home Service Businesses like Yours Choose Us
World-Class Customer Service
Home & Local Services client success team believes in over-communication and results driven execution. Your HLS Google, Microsoft, Facebook certified (fiduciary) account manager/search manager team dedicates time to you weekly. We’ll go out of our way to educate you on the metrics and walk you down the path to digital success.
Best-in-class Industry Knowledge
We know the home services category. Our combined 50 years in marketing the home services companies (like yours!) combined with our Google recognized expertise in digital marketing, SEO, and website development delivers lower cost per lead and A Lot More of Them!
We Don’t Follow Trends, We Start Them!
We keep our fingers directly on the pulse of your business, the industry, and the ever-changing internet software. We have planted several tech flags in the space many of them driven by your invaluable feedback and insights. In other words we don’t always have all of the answers but we are obsessed with listening and learning.
Meet Our Tech
CPOP®
The CPOP is a real-time call dashboard that shows you the flow of calls and appointments across your business segments. With this data you can easily analyze your performance to goal, and make adjustments on the fly.
MPOP®
Based on you current needs, we can adjust your marketing content and offers from the MPOP which instantly published that content to all linked marketing channels.
Reach your business goals more efficiently while protecting revenue & your bottom line
Fully-dynamic, conversion focused design
- Battle-tested landing pages
- Custom designed website aesthetics
- Persuasive UX & language
Real-time offers & incentives
- Influence your ads in real-time
- Capacity-aligned SEO & SEM
- More efficient use of marketing dollars
Own your service area
- Digital marketing specific to your area
- Content and geo-fencing to own it
- Powerful messaging on & off site to ensure conversions
Industry leading SEO
- Fully-dynamic and responsive pages
- Wrapped in rich, schema markup
- Diverse, custom tailored messaging
Hear What Our Customers Are Saying
I’ve worked with Home & Local Services for almost a year now on many projects including PPC, SEO strategies, Website programs, lead nurture and more. I could not be more impressed with their professionalism, teamwork, communication and results. They provide us with meaningful data that allows us to make decisions about how we advertise on the web. Working with Dan is a pleasure; with his guidance we have seen an increase in lead flow, tremendous efficiency and a very solid ROI. Their entire team is knowledgeable, responsive and committed to supporting our initiatives, making them invaluable partners in our effort to promote brand awareness, drive traffic to our website, and generate new business.
They are a true extension of our team and a very valued partner. We couldn’t express our gratitude enough for everything they do, and we highly recommend their services.
Seana D.
