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Digital Solutions to Accelerate Your Home Services Business

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What Home & Local Services Does For You

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We understand your business and are experts at growing it

We know your business is driven by customer demand and available technicians. Your marketing, therefore, shouldn’t be static; it should scale with your daily business goals. We focus on customer visibility, not generic traffic, and use proven SEM/SEO/LSA strategies to strengthen your online presence within your service area.

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We give you 100% control over your marketing message

Your business is dynamic, so you need an advertising partner that’s capable of adapting to your changing daily needs. Our software gives you the ability to interact directly with your website, SEO, and Paid Search marketing messages based on your current capacity by trade—an industry first.

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We provide a competitive advantage through disruptive, patented technology

Meet the CPOP/MPOP, the home service industry’s first PAAS (platform as a service). This exclusive Home & Local Services technology gives you the ability to update offers, pricing, and messaging throughout your digital via our callboard interface.

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Why Home Service Businesses Like Yours Choose Us

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World-Class Customer Service

The Home & Local Services client success team believes in over-communication and results-driven execution. Your HLS Google-, Microsoft-, and Facebook-certified team is dedicated to meeting with you each week to discuss your marketing metrics and walk you down the path of digital success.

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Best-in-Class Industry Knowledge

We know the home services category inside-out. Our combined 50 years in marketing home services companies (like yours!), combined with our Google-recognized expertise in digital marketing, SEO, and website development help us generate more leads at a lower cost per lead!

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We Don’t Follow Trends, We Start Them!

We keep our fingers directly on the pulse of your business, the industry, and the internet’s ever-changing software. We’re obsessed with listening and learning, and have planted several tech flags in the space, many of which were driven by your invaluable feedback and insights.

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Meet Our Tech

CPOP®

The CPOP is a real-time call dashboard that shows you the flow of calls and appointments across your business segments. With this data you can easily analyze your performance goals, and make adjustments on the fly.

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MPOP®

Based on you current needs, we can adjust your marketing content and offers from the MPOP, which instantly publishes that content to all linked marketing channels.

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Reach your business goals more efficiently while protecting revenue & your bottom line

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Fully-dynamic, conversion-focused design

  • Battle-tested landing pages
  • Custom designed website aesthetics
  • Persuasive UX & language

Real-time offers & incentives

  • Influence your ads in real-time
  • Capacity-aligned SEO & SEM
  • More efficient use of marketing dollars

Own your service area

  • Digital marketing specific to your area
  • Content and geo-fencing to own it
  • Powerful messaging on & off site to ensure conversions

Industry-leading SEO

  • Fully-dynamic and responsive pages
  • Wrapped in rich, schema markup
  • Diverse, custom tailored messaging
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Hear What Our Customers Are Saying

Home & Local Services
33 Trusted Reviews
4.9
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Working with Lauren Luken is an absolute joy! She is polite, professional and very informative. She is always there when you need her. Every time I had a questions, she was very quick to respond. She definitely deserves high praises. Thank you Lauren, you deserve more than the 5 stars that they allow to rate!
Theresa E,  2021-01-28T21:21:31.765Z
Dan, Katie, and everyone at Home & Local Services are a pleasure to work with. They always do a wonderful job with all of our accounts and are quick and responsive! I recommend their services.
Megan O'Neill,  2020-10-01T17:32:47.673Z
If you want results, Home & Local Services is the best in the industry. They are capable, caring, and driven to bring you success. My business was suffering significantly due decreased sales. I was truly blessed to be introduced and referred to Thom Johnson of Home & Local Services who gave of himself to change our lives. Katie Donovan and her team quickly set to work to completely revitalize our company and change our course. In an incredibly short amount of time they worked diligently on our website and every aspect of our digital marketing. Immediately, our sales increased and we now have incredible momentum. Our cost per lead is at an all-time low and we are receiving more leads than we can manage. They are visionary, transparent, data driven, and continually educate us in the process. We love working with everyone on our team. They are fun, smart, and willing to help in every way. I highly recommend Home & Local Services, and I am forever grateful for their expertise and compassion.
Kitty Langmade,  2020-09-19T16:39:23.865Z
Great people to work with. They listen to what you want and work diligently to achieve it. Katie and Andy are the BEST!
Jim Demeo,  2020-07-01T18:07:20.045Z
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We’re a Team of Innovation Enthusiasts

Constantly innovating for excellence in Digital Marketing

Home and Local Services Team
FAQ

FAQs

What if I and another company recommend the same referral?

We recommend that you split the reward at 50% of your current qualification level, and we will continue to count the referral as part of each HLS partner's escalating rewards. If that recommendation is unacceptable to both parties, HLS will then resolve the conflict at our discretion with mutually acceptable terms.

How quickly do I receive the rewards?

For any $1,000 level referral, you will be paid out immediately after we have a fully executed contract.

For the $5,000 level referral, you will receive $1,000 immediately after we have a fully executed contract; the remaining $4,000 dollar balance will be received 30 days after the referral goes live with HLS.

What do you do to ensure the referral I send you will be happy?

As you know, we have an excellent track record of customer satisfaction. However, as a show of faith, in the highly unlikely event that the client is dissatisfied with our service, we will release them from the annual contract 90 days after going live with HLS.

As we contribute to your growth by participating in the HLS Referral Program, what is your plan to be able to continue to deliver the high level of service that we benefit from?

It’s simple. We have highly developed people, processes, and technology that work synergistically together. This not only gives you the high level of service you’ve become accustomed to, but also creates scalability without impeding on the service we provide to our existing partners.

The Home & Local Services Referral Program blasts off as of June 15th, 2020. We will continue to put money in your pockets for all referrals we sign until December 31st, 2020. All new family members will need to have a signed contract in place before the ball comes down on New Years Day, when we will be toasting you and all the new HLS family members.

How do we register for the program?

It’s simple. If you are a current family member of HLS, you automatically qualify to participate in the program. All you need to do is fill out the referral form and your registration is effective immediately. Hit send and let the fun begin!

What if I have another question not covered here?

Ask us a question directly! Feel free to contact Patrick O’Brien with any additional questions at patrick.obrien@homelocalservices.com or call him at 952-209-1567.

Rules

Six Simple Rules To Building Our Community

We are asking for your help and we are going to reward you for it. The purpose of the Home & Local Services Family Referral Program is to invite your peers to join our community. Our hope is to ask you to invite good friends who are interested in the benefits you know we have to offer. Verification is simple. When we are setting up the HLS demo, or at the beginning of the HLS demo, we will ask how they found us. The referral is effective by merely mentioning your name. That’s when the fun begins! With your help, our family will grow and you will be rewarded. 

  1. For the $1,000 level, whether the first or second referral, you will be paid out immediately after we have a fully executed contract.
  2. For the $5,000 referral level, you will receive $1,000 immediately after we have a fully executed contract. The $4,000 dollar balance will be paid 30 days after the new family member goes live with HLS.
  3. Getting paid is simple. For all participating HLS family members, payment will be made by their choice of either a check or as a credit to their current management fee. For clients more than 60 days in arrears, credit will be applied to past due fees.
  4. In order for the program to be effective for you, the company name, the contact person’s name, along with their email address and phone number are required in order to have the referral count towards your total.
  5. In the event that we receive duplicate referrals, we have a fun solution. We recommend that you split the reward at 50% of your current qualification level, and we will continue to count the referral as part of each HLS partner's escalating rewards. If that recommendation is unacceptable to both parties, HLS will then resolve the conflict at our discretion with mutually acceptable terms. 
  6. We love our clients, but as in any family, sometimes differences of opinions arise. Solving it will be simple. HLS will serve as mom and dad and come up with an effective solution, and that’s where the real fun begins, because as mom and dad, we want a happy family.